Interview with Luc Donckerwolke
red dot: Why did you take part in the red dot award: product design? What makes this design competition special?
Luc Donckerwolcke: Let me answer this question with the following story: Mr Erich Schmitt, President of Seat, called to congratulate me for having won the "Oscar of car design". I think this describes better than anything the red dot design award.
(Source: red dot online)