Aston Martin One-77 wins Top Design Award

Automotive Design 28 Apr 2009
Aston Martin One-77 wins Top Design Award

At its world debut the Aston Martin One-77 has won the Concorso d’Eleganza Design Award for Concept Cars and Prototypes in Villa d’Este, on the shores of Lake Como, Italy.


Aston Martin One 77 At Villa D EsteThe Aston Martin One-77 was announced at the Geneva Auto Salon in March, where the technical illustration was first shown,

The rolling chassis has since been completed by hand into the first complete car presented at Villa d’Este this weekend.

Visiting public were invited to cast their vote for the best concept and prototype. Among eight entries from around the world, the Aston Martin One-77 was voted the best in class, winning the competition with more than 30% of the total votes.

The car was showcased complete with running powertrain and the never seen before, fully hand-crafted interior.

Aston Martin Design Director, Marek Reichman said: “To win this award at its first showing is a testament to the Aston Martin team and the original concept. Winning here today has proven One-77 as a benchmark in automotive design.”

Aston Martin One-77 Aston Martin One-77 Interior

Aston Martin Chief Executive, Dr Ulrich Bez said: “We have achieved a new level of design and craftsmanship which has been clearly recognised by the public here in the homeland of design at Villa d’Este.”

(Source: Aston Martin)

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