Kevin Rice is new Pininfarina Chief Creative Officer

Automotive Design 20 Feb 2020
Kevin Rice is new Pininfarina Chief Creative Officer

Pininfarina has announced that effective March 1st 2020 Kevin Rice will join the design company as Chief Creative Officer, reporting directly to CEO Silvio Pietro Angori.


KevinRice, a world-renowned automotive designer with British and German nationality, will be the creative and strategic guide at Group level on all aspects of Design (Mobility, Industrial & Experience Design, Architecture) with direct responsibility for the Mobility Design Business Unit.

Graduated from Coventry University, UK, 56 years old, Kevin has been working as an Automotive Designer since 1986.

Kevin Rice Design Director at Mazda Motor Europe in 2015

Kevin Rice at Mazda Design Europe in 2015

He started his long international career in design as junior designer in Germany and then in Italy, where he got accustomed to Italian design. Then he moved to Mazda and BMW, where he was responsible for the management of a number of different projects.

Back at Mazda, he was involved for 5 years in the definition of the carmaker’s future design direction.

In 2018 he moved to Chery and worked as Vice President and Global Head of Design of Chery International.

He won the red Dot Award for the Mazda Mx5 in 2016 and, with his team, the “Best Concept Car of the Year” during the Geneva Motor Show in 2018.

(Source: Pininfarina)

Image Gallery

Kevin Rice is new Pininfarina Chief Creative Officer - Image 1
Kevin Rice is new Pininfarina Chief Creative Officer - Image 2

Related Stories

Honda Insight: first image

Honda Insight: first image

Honda has released the first photograph of the production version of the Insight hybrid, which will make its its world debut at the next Detroit Motor Show and will be launched in spring 2009.
Breaking News: Geneva Show canceled

Breaking News: Geneva Show canceled

The Geneva Motor Show 2020 has been canceled due to the coronavirus outbreak. A press conference is being held now by the event organisers following the decision by the Swiss Government to ban any events of more than 1,000 people to help contain the...
Ford designers use Virtual Reality for design reviews

Ford designers use Virtual Reality for design reviews

While vehicle production has restarted at Ford facilities across Europe and North America, vehicle development during the COVID-19 crisis has been carried out through the use of virtual reality. During the lockdown, Ford designers collaborated on...

Comments

Leave a Comment

Newsletter

Get all the updates with our weekly newsletter!

Find a Car


Scroll To Top
Scroll To Bottom