Defined as “a daring electrified speedster”, the Prototype 10 concept car, first previewed 9 days ago, envisions the brand’s desire to deliver driving pleasure and thrilling performance from electrified powertrains.
The design of the concepts evolves the form language first seen in the Infiniti Q Inspiration presented at this year’s Detroit Show, and hints at the design direction for the brand’s future model. Infiniti plans to electrify all of its new production cars from 2021 onwards.
Karim Habib, new Infiniti Executive Design Director, commented “The INFINITI Prototype 10 echoes the layout and design of some of the most evocative car designs of all time, where power was celebrated through high-powered single-seat competition cars. Our new concept speaks of an electrified future, something which is reflected in its form and details. It is appropriate that we found inspiration in an optimistic bygone era in which cars were characterized by the simple love of driving.”
The Prototype 10 concept will be revealed at Pebble Beach on 23 August 2018.