Stefan Sielaff is new Bentley Design Director

Automotive Design 5 Jun 2015
Stefan Sielaff is new Bentley Design Director

Bentley Motors has announced that Stefan Sielaff will succeed Luc Donckerwolke as its new Director of Design from July 1st, 2015.


Stefan Sielaff will join Bentley on 1st July 2015 from his current dual role as Head of Volkswagen Group Interior Design and Design Director at Volkswagen Design Center Potsdam.

Stefan Sielaff presents the 2011 Audi A3 e-tron Concept in Shanghai

Stefan Sielaff presents the 2011 Audi A3 e–tron Concept in Shanghai

Stefan SielaffIn his role at Bentley, he will report to Rolf Frech, Bentley’s Member of the Board for Engineering. He will also retain his position as Head of Volkswagen Group Interior Design, reporting to Director of Volkswagen Group Design, Dr. Walter de Silva.

Mr Sielaff replaces Mr Donckerwolke, who has been with Bentley since 2012 and who has decided to leave the business and Volkswagen AG.

About Stefan Sielaff

Stefan Sielaff has a career spanning more than 25 years in the Volkswagen group, most prominently with Audi where he started as an intern and progressed to spending five years as Design Director for the business from 2006.

It was here where he led a team of over 350 design experts with responsibility for exterior, interior and color and trim design for the full Audi product portfolio, concept and show cars.

Starting in the industry with a Vehicle Design degree from the Royal College of Art in London, UK, Mr Sielaff, 53, has been in his current role since 2012.

A 2009 video featuring Stefan Sielaff on the design of the Audi A1

Official Statements

Commenting on his appointment, Wolfgang Dürheimer, Chairman and CEO at Bentley Motors, said: “Bentley is entering one of the most important phases in the company’s history, with significant plans for new models.

With his experience, creative vision and passion for the Bentley brand Stefan Sielaff is perfectly placed to lead the design of our future models.”           

“I would like to thank Luc Donckerwolke for the significant contribution he has made in his nearly three years at Bentley, overseeing the continuation of a very successful period, and I wish him all the very best for the future.”   

(Source: Bentley)

Image Gallery

Stefan Sielaff is new Bentley Design Director - Image 1
Stefan Sielaff is new Bentley Design Director - Image 2
Stefan Sielaff is new Bentley Design Director - Image 3

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