Politecnico di Milano – Master in Transportation & Automobile Design

Design Schools 18 Dec 2014

A report from the Politecnico di Milano Master in Transportation & Automobile Design that recently concluded the third year of collaboration with Volkswagen Group Design. Includes an overview of the projects developed in the last three editions.


(Sponsored Article)

The master program in Transportation & Automobile Design, offered by the Politecnico di Milano Design School, was devised jointly with Volkswagen Group Design. The multi brand design group headed by Walter de Silva, suggests a project topic each year and provides with specialized contents.

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Alessandro Dambrosio, by Volkswagen Group, attends a design review in the model workshop at the Bovisa campus of Politecnico di Milano.

The Transportation & Automobile Design master program is a pathway to excellence for those who seek scientifically rigorous training to meet the professional challenges that automakers design departments are offering in this era of far-reaching change and radical innovation in the industry.

Below we are reporting the most appreciated projects developed in the last three years.

The projects topics assigned by Volkswagen Group Design are inspired by the collaboration agreement of Volkswagen Group with Politecnico di Milano – Design Department named “Moving Milano: Urban Mobility Culture Associated with Expo 2015“, which calls for students, year by year, to tackle mobility issues and to submit proposals that are coherent with the various brands that belong to the Volkswagen Group.

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Above: a design review hosted in the virtual room at Design Department of Politecnico di Milano

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The TAD Showcase opening on June 20th, 2014 at the Bovisa campus of Politecnico di Milano

TAD03 – a.y. 2011/2012 / Škoda and Volkswagen

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These two projects were designed from the same package for two different brands by all the students of the third edition of Master TAD (J. V. Bauccio, P. Castelnuovo, J. Cupin, J. D. Delgado Fernandez, F. D’Imperio, R. Espinel Forero, E. Pagano, A. Zayed Radwan, T. W. Ragazzi, G. A. Rodriguez Plata).

They express a minimal concept of city transport to be used for car sharing during the Expo in 2015. The main features of these two projects are the extremely compact size, the ease of access and the ability to use the vehicle in both directions.

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First sketches for the Škoda version vehicle for car sharing (Ahmed Zayed Radwan)

From the opportunity to use the vehicle in both directions, it infers the needs to design seats that are able to self-setup for both the directions, reacting to an input from the car remote control.

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TAD04 – a.y. 2012/2013 / Porsche

The projects come from a preliminary analysis on the needs of some reference users, but also from a study on the Porsche owners and on some scenarios related with the Expo2015.

Porsche Mantaray Concept

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Above: the Porsche Mantaray project by Gustavo Anelli, Pietro Giura Longo, Xavier Gonzales, Vasilis Stamoulis

Mantaray originates from the desire to make a small SUV (2+2) for the city.

The shape comes from the idea to use a three layers scheme: the lower part hosts the technical equipment, the upper part covers the lower as the soft body of a manta ray, and the middle part connects in a smooth way the lower and upper parts.

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Mantaray project: the 1:4 clay model

Porsche Caracal Concept

The project was developed by Adnan Al-Maleh, Juan David Cadena ValldeRuten, Denis Pasquini.

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Graphic study of possible developments for Porsche

Caracal is a project that keeps a sporty interpretation for a Porsche also in relation with Expo.

In this project has been designed with particular attention a formal solution of the rear able to optimize the airflow.

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Caracal project: sketches and clay model for the interior design

TAD05 – a.y. 2013/2014 / Audi

In TAD05 the guideline has been to look for new layouts and new interpretations to the concept of premium Audi in relation with Milano and Expo.

Moreover, in addition to the exterior design, the interior design and the colour & trim have been developed.

Audi R02 Concept

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Audi R02 project: the 1:4 clay model

12-Audi-R02-Concept---1--4-Scale-clay-model-02The study was created by Massimo Battisti, Liron Bobrov and Amilcar Celis.

The user of the Audi R02 is a top manager who, in addition to a company car of representation, wants a private car with good performance, fun to drive, and that does not go unnoticed.

The driver and the passenger are placed in tandem, as in a fighter jet.

The aeronautical characteristics of sportsmanship and aggressiveness, despite the small size of the vehicle, come from the position of the seats; this allowed to have a narrow interior design, very similar to the interior of a fuselage.

The iridescent surface treatment aims to highlight these features.

Audi A2.0 Concept

The concept was designed by Giacomo Franceschi, Cem Kayserili, Antonio Paglia.

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Audi A2.0 is a small car designed for young people that aim to use a practical and sporty vehicle; the inspiration comes by the world of robotics and by the world of motorcycles, but without loosing the Audi footprint.

Because of the electric engine the layout can be unusual, so the dashboard is very light and the instrument cluster on the passenger side has been moved beyond the dashboard, in a more practical and smarter position because it allows some extra space.

Audi E-ZERO Concept

The project was developed by Martino Merlotti, Davide Michelini and Jacopo Quaranta.

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Audi E-ZERO is designed for a contemporary mom, who always moves with her son and wants to protect him also in the car.

The study of the Colour & Trim started by the inclusion of a strong element: an aluminium stripe that wraps around the seat, but is also in the tunnel, in the door panel, and outside around the Audi single frame.

This stripe characterizes the appearance of the car in the same way as a fashion accessory could characterize the appearance of the mom.

Two versions of colour & trim have been designed. For the first version, named “creative”, vibrant and vivid colours have been chosen; the stripe has a bright lime colour.

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The second version is more classic and premium, so darker colours were chosen; the stripe becomes copper colour, and all the materials and the colours are more sophisticated.

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Transportation & Automobile Design Master: the 2014-2015 edition

On December 9, 2014 Transportation & Automobile Design Master program, joins Audi design UNIverse 2014 with the projects of the 5th edition.

Registrations for the VII edition of the Master in Transportation & Automobile Design, scheduled for March 2015, are open.

For more information on procedures for admission and registration, please contact the Coordination and Training office at POLI.design: Tel+39.02.2399.5911 formazione@polidesign.net

(All the images are by courtesy of Master in Transportation & Automobile Design for Car Body Design)

Image Gallery

Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation
Politecnico di Milano - Master in Transportation

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