share on BufferFirst unveiled in 2011, the XIV platform is based on the brand’s design philosophy of ‘Robust, Specialty and Premium’ and with an expected annual sale of 100,000 vehicles, it is planned to become one of SsangYong’s strategic models.
The XIV-Air and XIV-Adventure displayed at this year’s Paris Motor Show are equipped with several new technologies including a Stop/Start fuel saving system and three mode smart steering with electric power assistance, in addition to an all-wheel drive (AWD) system.
Among the onboard equipment are a smart RDS & Bluetooth audiosystem, ventilated driver’s seat, digital dual-zone air conditioning, rear view parking camera, a sunroof and trip computer.
The design of XIV-Air and XIV-Adventure has been inspired by the association of the power and dynamism of nature, and SsangYong’s new design philosophy, ‘Nature born – 3 Motion’ – the central theme of the brand’s vehicle design language.
Check the full gallery here. Below we report the official design details.
Exterior Design
These two new concepts are intended to capture the emotional satisfaction derived from the pleasure of travelling. Echoing the ‘rhythmical motion’ seen in the XLV concept at this year’s Geneva motor show, these cars share many design values of the new B-segment car to be launched next year.
With its targa ‘T-top’ roof, XIV-Air meets the design brief by enabling driver and passengers to enjoy nature within their daily life. Believed to be unique in the SUV sector, this affords a sporty and dynamic sense while driving, and the opportunity to enjoy the benefits of open top motoring.
The simple yet refined bodylines create the sense of rhythm and dynamism, while the targa top offers the pleasure of wind-in-the-hair driving yet with protection. The robust and aggressive design to the lights complements the car’s more futuristic design language.
Inspired by the anticipationand excitement of the journey, XIV-Adventure embraces the escape from the routines and frustrations of urban life, leaving the crowded streets and skyscrapers behind whiletravelling away to new beginnings and possibilities. With such design cues as a heavy-duty bumper protector, purposeful roof rack and search light, the car evokes happy memories of escaping to the country and camping out in the wild surrounded by nature.
Rhythmical character lines flow down the side of the car’s body, while the taut volume of the rear bumper exudes dynamic motion. A chrome molding flows around the base of the car’s glazed area, below the windscreen, and ‘kicks-up’ at the C pillars.
A slim, wide grille, headlightsbuiltinto the structural design, and a rugged tailgate completes the SUV style of the XIV-Adventure while closely echoing the SsangYong ‘look’.
Interior Design
Inside, the XIV-Air pursues an emotional design language inspired by the effect of a cool and silky breeze.
The shape of a bird’s wings in flight and two-tone colourway of white and dark blue creates the sense of inner space and a sporty, stylish ambiance, while the metal central fascia highlights the car’s futuristic design.
The interior fully embraces the importance of easy-to-use controls and devices, and integratesthe very latest IT to ensure the best possible interface with users.
(Source: SsangYong)
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