(images: design sketches and renderings of the recent T-ROC Concept)
The competition is open to students who are currently enrolled in any Design-related course of study.
Participants may focus on one of the following design fields: Exterior, Interior, Interface, Graphics and/or Color & Trim – or, alternatively, they can have a theme that mixes Exterior, Interior and/or Materials / Colors concepts.
The challenge is to develop a Volkswagen video game car as well as a brand new video game scenario for your concept – racing, speed and drifting could be a direction.
The deadline for submitting projects is August 15, 2014.
The entries will be evaluated by a jury composed by Head of Volkswagen Design Klaus Bischoff, Head of Interior Design Tomasz Bachorski, Head of Color & Trim Oona Scheepers and Head of Exterior Design Oliver Stefani, who will consider design execution and implementation of the briefing.
The three winners will be invited to attend a six-month internship at the Volkswagen Design Center in Wolfsburg, offering a chance to experience and participate in the daily operation of the global Group.
Apart from support with strategy and concept development for Volkswagen´s interior, exterior and Color & Trim design, the interns will be given the chance to work on ongoing production projects.
For more information visit volkswagen-design-contest.com.
Individual mobility is facing big changes. Although adapting to new restrictions, not only regarding resources, but also limited space, we are convinced that future requirements for individual mobility and autonomous transportation will have a major impact on the way we perceive the future.
Vehicle design, as always, will continue to play an important role in this vision. Within this future view, there is a challenging need for innovative concepts and forms.
The task: Let your imagination and creativity run free, allow yourself maximum freedom to create a new vehicle for a video game.
Video games have created their own unique medium, devoid of normal design barriers. This progressive approach should serve as your basis creating concepts for the competition. We are looking for new design interpretations which stress individual mobility, not uniformity. Classic tuning of commonly known production vehicles will play no role here. We require intelligent alternatives that communicate personal creativity.
We are convinced that there is a huge future for the automobile. We are also convinced that driving fun and a passion for beautiful forms, “sculptures in motion” will remain significant.