For the 2012-2013 academic year, Turin IED has partnered with Mahindra and tasked the final year students of the 3-year Transportation Design Course to envision a next-generation Indian SUV.
Below we report some exclusive images and details on the three projects selected to be fully developed as scale models and on display at the IED headquarters in Turin, Via San Quintino 39.
Mahindra BEE Concept by Alex Vasil Imnadze
The Bee Concept is a family vehicle that mixes elements of urban SUVs with those of passenger cars. The exterior is characterized by in interplay of surfaces with multiple curvatures. The interior features six seats in two rows.
Alex Vasil Imnadze explains: “I tried to study a new segment of vehicles for the Indian and European market. I was inspired by a family car (FIAT Multipla) and a city SUV (Nissan Juke). Both vehicles have unique and attractive lines with a strong individuality.
“This project can be considered a key for a new vision of a family car or for a car that can be used anytime and everywhere.”
CORE Concept by Denald Jasini and Michal Sebastian Ptak
Targeted to a sophisticated, upper class audience, the CORE Concept takes inspiration from modern lounge rooms, Indian style and from the idea of contrasts.
The connection between the interior and the exterior is underlined by the distinctive way in which the natural light filters through the pattern of blade-shaped shutters integrated in the roof and the rear end, which creates interesting shadows inside the cabin.
The cabin features an asymmetric layout and is organized in different layers, like a planet: the “core” is the most intimate zone located in the driver’s cockpit; the second layer is the passenger area while the outer “crust” consists of a coach in the rear.
For the package, students chose to use as reference the Ford Airstream concept car from 2007, with its long wheelbase of 3.2 meters.
Mahindra SHROOM Concept by Aldo Maria Sica
The Shroom (Shaking Handling Room) – an abbreviation for mushroom – is a full-electric minivan inspired by the iconic Volkswagen Microbus, and features a stylish, relaxed environment with distinctive patterns and shapes defining both the exterior and the interior.
(Image Courtesy: Turin IED for Car Body Design)