Vehicle Design graduate Nir Siegel won the prize for Best Design Interpretation for his Genesis Concept, a 3-D printed, customizable and self-assembled car.
The idea is to evolve products and services according to the customer’s needs, avoiding obsolescence.
“The Vitreo project questions what our urban future might be and what design would be desirable in such a context. The duo devised new materials, and understandings of what car interiors and exteriors are.”
Samuel Johnson also received a commendation for Best Design Interpretation.
From the official Press Release:
Students attended the awards ceremony last week, presenting their designs to an expert judging panel that included Pilkington parent, NSG Group, and Jaguar Landrover.
One of the judges, Mike Greenall, director of automotive R&D programmes at NSG Group said, “The increased pressure to produce economical, environmentally-friendly designs has led students to identify innovative glazing and innovative design that are set to shape the future of the automotive industry.”