The ‘Concours of the Future’ design exhibition is an all-new feature of the Salon Privé, that will take place on September 4-6 at Syon Park, London.
For this event, undergraduates from the RCA’s Vehicle Design program were tasked to revisit some historic Concours-winning cars and re-design these icons for the modern world, and beyond.
A total of eleven projects will be revealed on 4th September, and will be judged the following day by a panel chaired by automotive designer and RCA visiting professor, Peter Stevens.
Stevens will be supported on the judging panel by Dale Harrow, Head of the RCA Vehicle Design programme; Giles Taylor, Director of Design, Rolls-Royce Motor Cars Ltd; Peter Schreyer, Chief Design Officer, Hyundai and Kia Motors; and Peter Horbury, Vice President – Design, Geely.
Peter Stevens said: “The RCA is very proud to be working with Salon Privé on this fascinating new project. Some of the results are astounding, and I’m delighted to be supporting the ‘Concours of the Future’ design exhibition with some of the most esteemed designers from around the world. Our young RCA designers are presenting their continuing fascination with the romance of the motorcar to their prospective future employers, and what an illustrious panel it is. The commitment of this eminent group of designers shows both the strength of this new exhibition and of Salon Privé in the world of automotive shows.”
Designers of the top three ‘Concours of the Future’ cars will be presented with trophies designed and manufactured by Bridge of Weir Leather Company and a magnum of Pommery champagne, with the overall winner invited to Milan for a behind-the-scenes tour and design master-class with Andrea Zagato at the Zagato Design Studio.
About Concours of the Future
The Concours of the Future idea was presented to the Royal College of Art Vehicle Design programme tutors during an exclusive visit by the RCA to the home of Salon Privé, Syon Park, earlier this year.
Some forty students applied to be a part of the process, with 11 designs selected from these 40 to be presented at Salon Privé in September and judged by the panel with the ultimate winner visiting the Zagato Design Studio in Milan.
In addition to the four designs previewed today, the Concours of the Future design exhibition at Salon Privé in September will also feature interpretations of cars from Alfa Romeo, Ferrari, Maserati, Peugeot, Pegaso, Zagato and others.
About Salon Privé
Approaching its eighth year in 2013, Salon Privé takes place from the 4th to 6th of September at West London’s Syon Park and is firmly established as the UK’s most prestigious Luxury Super Car Show & Concours d’Elégance.
Several new product debuts will make the Audemars Piguet Super Car Show an incredible spectacle, as well as the Chubb Insurance Concours d’Elégance, the EFG Art and Memorabilia Fayre, and a host of exclusive luxury goods exhibits place Salon Privé among the leading automotive shows of the world, alongside the U.S.’s Pebble Beach and Italy’s Villa d’Este.
For more information, visit www.salonprivelondon.com
(Source: Salon Privé)