Audi designer Jae Min on the A3 e-tron

Automotive Design 17 Aug 2012
Audi designer Jae Min on the A3 e-tron

In an official video Audi designer and Art Center professor Jae Min speaks about his daily experience with the A3 e-tron and his approach to car design.


The clip, reported below, is the third episode of the series “Audi Electric Life”, where ten Audi employes selected as “e-Pilots” share their experience on the use of the electric model in their daily life.

We also report another interesting official video titled “Inside Audi Design”, dated August 2009, where Jae Min talks in more depth about the design philosophy and process at Audi and about the concepts developed for the LA Auto Show Design Challenge.

Check also a recent interview with Jae Min published by Fortitude.com.

(via: Core77)

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