Volvo Design Director reinterprets the P1800

Automotive Design 9 Dec 2011
Volvo Design Director reinterprets the P1800

Volvo Design Director Chris Benjamin has created two sketches that reinterpret the iconic P1800 model with the brand’s current design language.


The sketches were presented yesterday during the #SwedeSpeak Twitter Chat, where Chris Benjamin – Design Director at Volvo Monitoring and Concept Center (VMCC) – has answered the questions asked by participants regarding the design of the company’s models.

Volvo P1800 Concept Sketch Volvo P1800 Concept Sketch

These fun sketches showcase a possible reinterpretation of the historical P1800 model, that this year is celebrating its 50th anniversary.

1961 Volvo P1800 1973 Volvo P1800SE

1961 Volvo P1800Produced from 1961 to 1973 in 47,000 units, the Volvo P1800 was a 2-door coupé sportscar powered by a 1.8 liter engine and – from 1969 – a 2.0 liter engine.

The last model, the 1800ES introduced in 1972, was a three-door shooting-brake and its final design was chosen after two prototypes built by Sergio Coggiola and Pietro Frua.

Among the iconic design elements was the all-glass rear tailgate of the 1800ES, which inspired many Volvo designers and was later adopted on the 480 and on the current C30 model.

For more information visit the Wikipedia page on the P1800 or read the post at the We Design Volvo official Tumblr page.

(via: Motor Authority)

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Comments

Leave a Comment

  1. Jibin DC
    9/12/2011

    cooooool…

    (via Facebook)
  2. Ushan Wickramaratne
    9/12/2011

    wow…

    (via Facebook)
  3. André Oliveira
    9/12/2011

    really nice back

    (via Facebook)
  4. 'Timeshifter' Adam
    9/12/2011

    Cool but not as much cool as old one… 😀

    (via Facebook)
  5. Denny Alexander
    10/12/2011

    nice sketches chris!

    (via Facebook)
  6. Clarence Varghese
    10/12/2011

    its seems to look good

    (via Facebook)
  7. Deal Field
    10/12/2011

    Yeah baby! It nice to see old style of Volvo!

    (via Facebook)
  8. twistrocker
    12/12/2011

    nice one…one year ago I created a new 1800 too:

    http://www.coroflot.com/henrivonfreyberg/portfolio1/4

    what do you think?

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