Strategies

How do real cars end up in video games? And does it help the brands?

How do real cars end up in video games? And does it help the brands?

In the digital era, every video game is a potential showroom. But the relationship between game developers and automakers requires some creative licensing.

Making Manufacturing Lean in the Italian Automobile Industry: The Trajectory of Fiat

Making Manufacturing Lean in the Italian Automobile Industry: The Trajectory of Fiat

Mapping the Automotive Textile Supply Chain: The Importance of Information Visibility

The Chinese Automobile Industry Manufacturing System and Technological Strategy

Toyota Motor Manufacturing Australia in 1995 – An Emergent Global Strategy

Globalization and Value Chain Strategies for Materials Suppliers

A Typology of Supplier Involvement in Automotive Product Development

Strategic Outsourcing of Design and Development

The Implication of Globalisation for Distribution of Design Competencies in the Auto Industry in Mercosur

Modularization, Knowledge Management and Supply Chain Relations: The Trajectory of a European Commercial Vehicle Assembler

Automotive Supply chains and the Engineering Steel Supplier

Outsourcing of component design

Production Networks, Linkages, Innovation Processes and Social Management Technologies : A Methodological Approach to the Argentine Automotive Industry

Verticals Relations and Modularisation in the Automotive Industry

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