This concept utilizes existing, ordinary, and mundane materials, such as old oil barrels and barbeque lids, as main components for the body and wheel discs.
Friendly, whimsical and sustainable, the concept employs goldfish as “co-pilots” or “canaries-in-a-coal mine” to ensure that the vehicle is running clean emissions (if your fish get sick, you must be running “rich”).
The wheels are gel-nylon for necessary flex, allowing tires to be airless and re-vulcanized or re-treaded.
“Do not wait for extraordinary circumstances to do good action; try to use ordinary situations.” – Jean Paul Richter
BMW Group DesignworksUSA – Design Team
- President: Verena Kloos
- Director: Chris Chapman
- Creative Director: Erik Goplen
- Designer: Richard Kim
- Digital Modelers: Jason Rowlands and Blair Taylor
(Source: LA Auto Show)