With capabilities and features comparable to $60,000 premium sedans, Genesis will go on sale on summer 2008 with a starting price under $30,000.

Design

According to Hyundai, "Genesis’ design is a progressive interpretation of the modern rear-wheel drive sports sedan. To match its dynamic capabilities, Genesis combines strong, sculpted forms which integrate precise details, natural materials and innovative lighting to provide a well-crafted, premium design aesthetic."

The result is a well-proportioned sedan with a balanced and modern appearance. It doesn't have a very original and personal style - the Hyundai badge is not even present in the front grille.

Some remincesceces of the Lexus and Infiniti models can be found in the front and side view, while the tail lamps are similar to those of the latest BMW 3-Series.

Features

Based on the Genesis Concept unveiled at the 2007 New York Auto Show, Genesis is built on a new rear-wheel-drive architecture and will be available with 3 powertrains, including 3.3-liter and 3.8-liter V6 engines, and the new 368-hp 4.6-liter Tau V8.

Both Genesis V6 engines use an Aisin 6-speed SHIFTRONIC automatic transmission, while the Tau V8 unit is mated with a ZF 6-speed transmission.

Exclusive features include XM NavTraffic, Adaptive Front Lighting System (AFLS), Smart Cruise Control, Lexicon® audio systems and electronic active head restraints.

The targeted competitor models are cars like the Chrysler 300 and Pontiac G8, while engineering benchmarks were Mercedes E-Class, Infiniti M, and Lexus GS.

The unibody structure makes extensive use of high tensile steel in critical areas, providing the car with 12-14 percent higher dynamic torsional rigidity and a lower body structure weight than the BMW 5-series and Mercedes-Benz E-Class.

Among the many features of the interior are the Lexicon state-of-the-art audio system featuring LOGIC 7® technology (the same offered on the Rolls-Royce Phantom), a navigation system with an 8-inch display and heated and cooled driver's seat.

(Source: Hyundai)