Based closely on the earlier pro_cee’d concept shown at the Paris Motor Show in 2006, the new production model is longer, lower and lighter than its five-door sister model.

It has been developed by Kia’s design team in Europe under the direction of Chief Design Officer, Peter Schreyer.

According to Mr Jean-Charles Lievens, Senior Vice President Kia Motors Europe “the new Kia Pro-cee’d is going to attract a new group of European consumers who have not yet considered our brand.”

Manufactured in Slovakia, Pro-cee’d will be the third member of the Kia cee’d family, joining the popular cee’d five-door and the soon to be released cee’d SW models to make Kia an especially strong challenger for C-segment sales in Europe.

Production of the Pro-cee’d model range is scheduled to begin in November with first customer sales during the early months of 2008.

(Source: Kia)