Chrysler: 20 years of Concept Cars

tags: | in: Automotive Design 28 May 2007
Chrysler: 20 years of Concept Cars

Celebrating 20 years of modern concept vehicles, with more than 100 prototypes built, Chrysler has released new image sets of its latest concepts: the Chrysler Nassau, the Dodge Demon and the Jeep Trailhawk.

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During the latest years, the Chrysler Group design philosophy has been based on the “Concept to reality” idea: all the concept vehicles created by the Group are working prototypes, and most of them provided the basis for production vehicles, introduced within a few years from the concept reveal.

This approach started with the Frankfurt Motor Show reveal of the Lamborghini-engined, cab forward-styled, four-door Chrysler Portofino concept sedan in 1987.

From the official Press Release:

"Concept vehicles have two major roles for the Chrysler Group: they showcase to management, the media and the public the potential future design direction for Chrysler Group cars and trucks, and they help to attract the best young designers in the world into its design studios."

"Chrysler Group’s concept vehicle program allows designers to test new colors, features, vehicle size and segments."

Dodge Demon Concept Dodge Demon Concept
Dodge Demon Concept Dodge Demon Concept
Above: the Dodge Demon Concept
Dodge Demon Concept Cherysler Nassau and Dodge Demon concepts

Concepts can also be showcases for new design cues, which often find their way into production on future vehicles – even if the entire concept vehicle does not.

According to Trevor Creed, Senior Vice President – Product Design Office, Chrysler Group, “We’ve always said at Chrysler that we don’t just produce concepts for fun.

"We have proved year after year that our concepts are innovative and relevant.

“Our track record shows that many Chrysler Group concepts, and several of the design features showcased on our concept vehicles, have gone into production,” he added.

“While we can’t say yet if any of our 2007 concepts will eventually be seen in our showrooms, they clearly hint at exciting and innovative future design directions that could find their way into our company’s products.”

Chrysler Nassau Concept Chrysler Nassau Concept
Chrysler Nassau Concept Chrysler Nassau Concept Chrysler Nassau Concept
Above: the Chrysler Nassau Concept
Jeep Trailhawk Concept Jeep Trailhawk Concept
Jeep Trailhawk Concept Jeep Trailhawk Concept Jeep Trailhawk Concept
Above: the Jeep Trailhawk Concept

Cherysler: Twenty Years of Modern Concept Vehicles

The Chrysler Group has a long history of innovation in design and engineering, going back even as far as the first 1924 Chrysler sedan.

1988 Chrysler Portofino Concept 1988 Chrysler Portofino Concept
1988 Chrysler Portofino Concept

In the modern era, since 1988, the company has created more than 100 concept vehicles in a variety of shapes, sizes, configurations and materials.

1989 Dodge Intrepid Concept 1989 Dodge Intrepid Concept

1988

  • Chrysler Portofino
  • Plymouth Slingshot

1989

  • Chrysler Millennium
  • Dodge Dakota Sport V-8
  • Dodge Intrepid
  • Dodge Viper RT/10
  • Jeep Wrangler Rubicon
  • Jeep Z5 Concept 1
  • Plymouth Speedster
  • Plymouth Voyager III

1988 Plymouth Slingshot Concept 1988 Plymouth Slingshot Concept

1990

  • Dodge Daytona RT
  • Dodge LRT
  • Eagle Optima
  • Jeep Freedom

1991

  • Chrysler 300M
  • Dodge Neon
  • Jeep Wagoneer 2000

1992

  • Chrysler Cirrus
  • Dodge Epic

1989 Chrysler Millennium Concept 1989 Chrysler Millennium Concept

1993

  • Chrysler Patriot
  • Chrysler Thunderbolt
  • Jeep Ecco
  • Plymouth Prowler

1994

  • Chrysler Pacifica
  • Dodge Aviat
  • Dodge Ram VTS
  • Dodge Venom
  • Dodge Viper GTS Coupe
  • Eagle Vision Aerie
  • Plymouth Expresso

1989 Dodge Dakota V-8 Sport Concept 1989 Dodge Dakota V-8 Sport Concept

1995

  • Chrysler Atlantic
  • Eagle Jazz
  • Plymouth Back Pack

1996

  • Chrysler Composite Concept Vehicle
  • Chrysler LHX
  • Dodge Intrepid ESX

1995 Chrysler Atlantic concept 1995 Chrysler Atlantic concept

1997

  • Chrysler Phaeton
  • Dodge Concept
  • Dodge Sidewinder
  • Dodge T-Rex
  • Jeep Cherokee Casablanca
  • Jeep Dakar
  • Jeep Icon
  • Jeep Wrangler Tabasco
  • Jeep Wrangler Ultimate Rescue
  • Plymouth Pronto

1997 Dodge Sidewinder Concept 1997 Dodge Sidewinder Concept

1998

  • Chrysler Chronos
  • Dodge Big Red Truck
  • Dodge Intrepid ESX2
  • Jeep Jeepster
  • Plymouth Pronto Cruiser
  • Plymouth Pronto Spyder

1999

  • Chrysler Citadel
  • Dodge Charger R/T
  • Dodge Power Wagon
  • Jeep Commander
  • Jeep Journey

2000

  • Chrysler 300 Hemi® C
  • Chrysler GT Cruiser
  • Chrysler Java
  • Chrysler Panel Cruiser
  • Dodge ESX3
  • Dodge MAXX cab
  • Dodge Neon SRT
  • Dodge Viper GTS/R
  • Jeep Varsity
  • Plymouth Howler

2001 Chrysler Crossfire Concept 2001 Chrysler Crossfire Concept

2001

  • Chrysler Crossfire
  • Dodge Powerbox
  • Dodge Super8 Hemi
  • Jeep Willys

2002 Chrysler Pacifica concept 2002 Chrysler Pacifica concept

2002

  • Chrysler California Cruiser
  • Chrysler Pacifica
  • Dodge M80
  • Dodge Razor
  • Jeep Compass
  • Jeep Willys

2003

  • Chrysler Airflite
  • Chrysler 300C
  • Dodge Avenger
  • Dodge Durango
  • Dodge Kahuna
  • Dodge Magnum
  • Dodge Tomahawk
  • Jeep Treo

2004

  • Chrysler ME Four-Twelve
  • Dodge Sling Shot
  • Jeep Rescue

2006 Chrysler Imperial Concept 2006 Chrysler Imperial Concept

2005

2006

2007

(Source: Chrysler)

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