Audi RS 4 quattro Art Car by Romero Britto

Tags: automotive design, audi Published on 15 May 2007 | views 
Audi RS 4 quattro Art Car by Romero Britto - Image Gallery
Brazilian Pop Art artist Romero Britto has created an exclusive paintwork for the Audi RS4. The Art Car was unveiled at the annual Art Chicago fair.

Audi was the official automotive sponsor of Art Chicago 2007 (27-30 April 2007), America's longest-running international modern and contemporary art fair.

With its RS4 Art Car, Audi follows a concept that was traditionally introduced and developed by BMW with its well-known Art Car series.

Audi RS4 Art Car by Romero BrittoInvolvement in contemporary art and design was recently taken into great consideration by Audi, which has partnered with some of the world's most renown shows like Design Miami/2006, the Armory Show 2007 in New York and latest Art Chicago.

The Audi RS 4 art car is the most recent project by Pop Artist Romero Britto: being a car enthusiast, art cars have always been among his favorite projects.

"For the Audi RS 4, I wanted to create something that would combine sophistication, dynamism and fun on one hand, but also include the aspect of a future generation on the other -- as Audi is an innovative and leading brand", Britto says.

"This is why I came to choose the portrait of a woman as it incorporates all these attributes."

Following its debut at the exclusive Art Chicago Opening Party, the Audi RS4 Art Car will embark on a tour of some of the world's most captivating cities between New York and Mexico D. F. Super-bowl winning Quarterback Tom Brady will be the first to drive the Audi RS 4 Art car.

The "Audi RS 4 Art Car Collectors Tour" will culminate in South Beach, Miami, where it will be the centerpiece of a Live Auction benefiting Best Buddies International, a non-profit organization founded by Anthony Kennedy Shriver.

About Art Chicago

Art Chicago PosterAmerica's longest running international contemporary and modern art fair Art Chicago 2007 continues a 20-year legacy as the most influential event of its kind.

Making its new home The Merchandise Mart, the epicenter for high design and luxury goods, Art Chicago is one of the world's most important art events.

Sophisticated collectors and art aficionados will find more than 125 of the world's most influential gallerists, featuring thousands of art works from the most influential and exciting artists in the contemporary art market today.

For more information visit artchicago.com.

About Romero Britto

Romero Britto has been a fixture on the international art scene since 1989 when he was commissioned by Absolut Vodka, along with Keith Haring and Andy Warhol, to design a bottle label for the company. His Pop Art is consistently commissioned for corporate collections around the world.

Wow Ride (2006) - Acrylic on Canvas, 57"x118"
(Source: britto.com)

Vivid color, joyful themes and bold compositions are the fundamental elements that have led him to become premiere Pop Artist of our time.

Britto creates a completely new expression that reflects his optimistic faith in the world around him while alluding to influences of early and modern masters.

Today he is collected by Arnold Schwarzenegger, David Caruso, Pele, Andre Agassi, Ted Kennedy, and Eileen Guggenheim among others.

For additional information visit britto.com.

(Source: Audi)

Related Stories

Recent News