The Chevrolet Beat is a front-wheel-drive, three-door hatchback, wrapped in a bright Vertigo Green exterior finish that expresses energy and extends into the interior. It is powered by a 1.2-liter turbocharged gasoline engine mated to an automatic transmission.
From the official Press Release:
Exterior Design
The overall mood of the exterior and interior design is that of a high-performance, high-tech micro tuner car, with fascias, rocker panels, lamps and wheels enhanced for personalization, a strong trend among buyers in this market.
Design team assistant manager Injo Kim (GM’s Design Center in Inchon, South Korea) was inspired by everyday heroes: “Every morning when you wake up, you yearn to be a hero that day.”
And in Kim’s mind, that hero is driving the Beat, Chevrolet’s concept interpretation of a micro import tuner that’s “simple, free and casual, with a strong heart.”
The Beat exterior lines convey speed, with a fast, dramatic, sloping rake from the top of the rear spoiler down to the hood, and elongated front LED headlamps that seem to extend from the base of the twin-port grille to the A-pillar.
Integrated door handles set flush within the B-pillar give the doors a clean, uncluttered look.
Big, bold, 17-inch wheels are pushed to the corners, and brake calipers in matching Vertigo Green provide a dash of drama at the wheels.
The rear fascia carries Chevrolet’s trademark twin taillamps; these LED lamps are set vertically, extending just under the rear glass.
Interior Design
The high energy continues inside the Tachyon Black/Titanium interior with a wraparound dash in Vertigo Green, and a dashboard that features color-coordinated fabric.
The green is further pulled through with contrasting stitching on the fabric and mesh seats.
The black headliner features fiber-optic lights that create a “star” effect.
The center stack that has a pop-up feature. When pushed up, the door reveals a navigation system and when pushed down it reveals a useful center storage compartment. The Alpine sound system features six speakers and a trunk-mounted subwoofer.
“The sound system and the pop-up juke box will always make you the life of the party,” said Sungtae Baek, interior designer for the Chevrolet Beat.
(Source: Chevrolet)
