From the official Press Release:

Built off the new Wrangler platform, the Jeep Trailhawk concept merges the spectrum of the brand by combining the core off-road features of the new body-on-frame four-door Jeep Wrangler Unlimited with refined sophistication, providing a fresh expression for Jeep.

Exterior design

“The key to the look of the Trailhawk,” said Nick Vardis, Principal Exterior Designer, “is the vehicle’s distinctive proportions, due in part to its 116-inch wheelbase.”

“The dash-to-front-axle dimension is dramatically long, giving the vehicle a sense of forward motion, while the front and rear overhangs are tight and abbreviated.“

Vardis said the body side is muscular and broad-shouldered, with the sheet metal pulled into shape, much like a drawn arrow in the bow of a skilled archer.

Even the pillars are pulled back. The forward motion of the body is further accented by the drive of the raising beltline.

The stance is broad, and the wheels, pushed to the corners of the vehicle, are enclosed in robust flares dramatically offset from the body. Partly trapezoidal in shape, yet not asymmetrical, these angular, crisply-contoured wheel flares reinterpret one of Jeep’s fundamental design cues.

“The flares are stretched and pulled taut at one end,” Vardis said. “Each presents a ‘long side’ angled toward the center of the body.”

The body in turn tapers toward the front in plan view to expose more of the flares and accent the wide stance. The flares enclose large 22-inch, five-spoke wheels, each with a hefty 34-inch overall diameter. The specially-crafted tires are accented by a red stripe, with the red color repeated on the exposed brake calipers.

The lower body, which kicks outward along the bottoms of the doors, intersects the flares crisply. Tucked beneath this horizontal element is a recessed running board, accented by a silver molding. A tall trapezoidal vent, located at the front fender-front door cut line, is home to the circular Trail Rated badge.

The Trailhawk’s long hood is fronted by a signature seven-slot Jeep grille angled rearward to match the lean-back surface of the forward flares, with the slots filled with a mesh texture.

Bracketed between the grille and the flares, the chamfered headlamps mimic the lean-back stance.

Beneath their clear flush lenses, HID projector beam quad lamps nestled into twin “telescopic” polished aluminum barrels light the way forward while LEDs, configured in parallel stripes provide park and turn signals.

“The main headlamp units are cropped diagonally across the top,” said Vardis.

“They peer out from an angled brow, giving the vehicle its bold, sinister look. In front view, the left and right lamps evoke the hooded eyes of a bird of prey.

“Like other concepts, we first viewed the math surface of the grille and headlamps together in the computer” added Vardis.

“We immediately noticed the hawkish expression, hence the name ‘Trailhawk.’”

The taillamps mimic the look of the headlamps, including the striped turn signals, with the surface of the liftgate carved away.

The vehicle’s upper structure is set onto the lower body, encased by a crisp, chamfered 360-degree molding that runs around the greenhouse, accenting the high, arching beltline.

At the base of the windshield is a seven-slot cowl screen that reprises the grille. The body is painted in Argent Pearl high-gloss, with the flares and lower body a slightly darker low-gloss variant.

The side windows retract fully into the body, leaving no B-pillar above the belt, while the diagonal quarter windows are also fully retractable.

Gray-tinted twin longitudinal glass panels over the first- and second-row seats and the glass panel over the cargo compartment are removable, as is the swing-up backlight.

With all the glass lowered and removed, the Trailhawk offers occupants virtually the same open-air ambience as a typical soft top Jeep. The fixed central spine contains overhead lighting and several integrated storage bins.