From the official Press Release:

Mazda MX-5 Roadster CoupéThe British International Motor Show will be held in London until Sunday, 30 July, 2006.

Featuring a new, unique power retractable hard top roof, this is an all-new addition to the third-generation Mazda MX-5 which has been celebrated globally since 2005.

According to Mazda "This new MX-5 model provides a unified sense of driving exhilaration, ready to spread the fun of lightweight sports cars in diverse and distinct new ways."

“Jinba Ittai” – or ‘rider and horse as one’ is the essence of Mazda MX-5, the expression reflecting the emotional connection between a horse and rider.  

The new MX-5 with the power retractable hard top roof will be known by different names around the world.

Along with these models, the Mazda Sassou and Mazda Kabura concept vehicles will also be exhibited.

(Source: Mazda)