Both the new 03 sedan and the 01 Concept compact SUV, which was first unveiled in October 2016, are based on the Compact Modular Architecture (CMA) by Volvo, another company owned by the Chinese Geely Group.
The goal is to create a new brand that appeals the younger generation of drivers: that is why YNK & CO is said to be “born digital”.
In addition to announcing a free connectivity service, Senior VP Alain Visser has reported that the cars will be offered with the world’s first in-car digital share function.
When defining the design identity of the brand new company, the design team led by Peter Horbury, Excecutive Vice President Design at Geely Auto Group, took inspiration from the linear shapes of Jeeps and the sculpted, dynamic surfacing of Porsches (you can read more in the interview by Automotive News).
As a result, the final look is characterized by a mix of rugged and sporty features, and manages to create a family feeling through a distinctive face with compact headlights and a full-width grille as well as a consistent surface treatment.
The interior showcases its focus on connectivity through the digital instrument cluster and the large touch screen integrated in the center console.
LYNK & CO has announced plans to launch the 01 SUV in China within 2017, with US and European debuts to follow in 2019.
(Source: LYNK & CO)