The Brief: Farming the Future
World and people in it are changing faster than ever before. This creates big challenges for food production in the future. To guarantee wellbeing of future generations we need more advanced methods and equipment. Tractors as versatile machines have been playing a key role in this progress and we believe this will continue also in the future.
The entries, to be submitted within April 26, 2017, will be evaluated based on:
- Relevance to the theme
- Concept originality
- Innovativity, design value and quality
- Development potential
- Implementation and manufacturability
- Design displayability
- How well the design idea reflects the Valtra heritage and core product values: individuality, reliability and durability.
The first three winners will be announced at Valtra International Press conference in The Netherlands on May 31, 2017, and will receive €10,000€, €3,000 and €1,000 respectively.
For more information and to register visit designchallenge.valtradev.com.
(Image Courtesy: Valtra for Car Body Design)